Hey, I’m Nic

I'm a direct response marketer and fractional CMO. I explore the psychology behind what makes people stop what they’re doing and start buying - whether it's a hook that stops the thumb or copy that turns a skeptic into a customer.

I live for converting traffic in creative ways.

But when I'm not advertising, I'm probably yapping online, making cool videos, or getting choked out at jiu jitsu training.

I started as a media buyer and copywriter, climbed the ladder to senior advertising manager, then fell down the rabbit hole of organic growth and funnel optimisation. Now, being able to advise on all points of the customer journey - from scroll to sale.

Over the last 8 years, I've generated $60M+ in revenue and 30M+ organic views by engineering the bridge between attention and money.

Currently, I work with brands, coaches, and creators who need strategic advertising and copy that converts - whether that's as a fractional CMO guiding the ship, or getting hands-on to fix the ads, funnels, and emails that are bleeding revenue.

Contact

nic@nicchpmn.com

Reach out with a quick description of where you’re at and where you’re trying to be- things that may be helpful: revenue/goal revenue, email open/email click rates, ROAS/breakeven ROAS/target ROAS, roadblocks etc.